publicity
Jan. 18, 2013
Best Book Trailer Ever
The hilarious book trailer for John Kenney’s debut novel “Truth in Advertising”
Tags: book trailers · publicity · video
May. 3, 2012
Ex Libris
An offer of new signed bookplates for my readers.
Tags: bookplates · publicity · Rockwell Kent
Mar. 6, 2012
London Tube campaign
Orion unveils an outrageously cool series of posters to be displayed alongside escalators at select London Tube stations.
Tags: Defending Jacob · publicity
Aug. 12, 2011
Public Writer, Private Writer
What Henry James’s story “The Private Life” tells us about writers and book tours.
Tags: book tours · Defending Jacob · Henry James · On Writing · publicity
Apr. 6, 2011
The end of the shy author?
Laura Miller wonders about what is lost in the new publishing model of author-as-promoter. (link)
Tags: bookselling · ebooks · publicity
Nov. 3, 2010
No such thing as a bad review
A study uses negative book reviews to test the old saw that “all publicity is good publicity.” The result: for the most part, it is better to be trashed by the Times than ignored by it.
Tags: bookselling · New York Times · publicity
Aug. 21, 2009
Why authors should (and shouldn’t) blog
Blogging will probably never help me sell books, but to me it’s worth doing anyway.
Tags: blogging · bookselling · publicity · williamlanday.com